Why Do Musicians Need Social Media?

This rule applies, not least of all, to musicians. Any band or artist you are likely to think of, be they prominent or obscure, is liable to connect with their fans through a social media page. Working musician and music teacher: Rhys Lett uses Facebook to advertise both his performances and his music school: Eastern Suburbs School of Music. In an interview I conducted with him, Rhys said “today, you don’t have any choice in the matter; if I refused to advertise myself online, I’d be locking myself out from potentially hundreds of students or hundreds of people in the audience who would not have come if they hadn’t seen my post or if one of their mates hadn’t shared it on their timeline.”